I've been getting a ton of emails over the past two weeks announcing the arrival of spring. Well, I wish that were true, but here in Michigan we have a few more months to go. Meanwhile, we're all hoping and dreaming that the colors of spring in our closets and homes help melt away the foot of snow on the ground and the aches and pains of daily morning shoveling routines. The emails are a nice reminder that spring is around the corner, albeit a very long block. My observation is that a few colors seem to be popping out more than others in ads and look books; beige, pale pinks, bright orange, and purple-ish browns. Nice colors for spring, pretty conservative to reflect the economy, flattering for most skin tones. Let's see if Pantone's Spring 2011 color predictions were ahead of the curve when it announced its forecast last fall. I think Pantone was pretty darn right-on, what do you think? I would love to get a fashion designer's insiders take on this; do they really mold their color pallates to Pantone's forecast? Because it sure seems like they do. - l.o.d.
Update 2.28.11: Thanks to Jenny for pointing out a very relevant
NPR story about The Business of Color.
The article offers this perspective:
"John Crocco, the creative director for Perry Ellis, calls color forecasts "a self-fulfilling prophecy." He says if designers choose to follow such forecasts, then they'll be "part of what ultimately becomes the trend." But if designers disregard the trend, they risk irrelevance — just about the worst thing imaginable for any label."
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